A Massage Practice You Love
Book a call
A 12-Week Group Coaching Mastermind

A Massage Practice
You Love

A 12-week group coaching mastermind for massage therapists who are committed to building a massage practice they love.

Live on Mondays, 6:00–7:30pm · Starts Nov 16 · $300
Your video goes here
Placeholder for your 3–5 minute VSL
Book a call with Ryan
Registration closes Nov 15
01 ——

You finished school. Now what?

Where you are right now

You have the training, the hands, and the heart for this work. What nobody gave you is a plan for building a practice.

You second-guess your prices before a client even hears them, or you've been afraid to raise them because you don't think anyone will pay your new rate.
You wonder why clients don't rebook, even when you know the session went great and they could use another. Some even say they'll reach back out, and never do.
Asking for referrals or reviews feels uncomfortable because you don't want to seem pushy.
You post once or twice, then go quiet for the rest of the month, and wonder why your socials aren't bringing in clients.
You know therapists with full schedules and quietly wonder what you're doing wrong, and why more people aren't booking with you.
And you're doing all of it alone, with no real guidance.
Ryan smiling, leaning on a wall with his hand behind his head

Here's what nobody says out loud: you're not behind, and you're not bad at business. Nobody ever taught you.

Picture this instead
A schedule full of clients you love
Prices you feel good about
Clients who book again and send their friends
A practice that fits the life you want
People in your corner while you build it
02 ——

Hi, I'm Ryan

Why I built this program
1,700+
Appointments
$200K+
Income to date
30–40
Active clients a month
13 years
In personal development
Ryan Foronda smiling in a teal robe in front of a large tree

In 2020, I left my sales job and started a massage business. I'd started other businesses before, in health and fitness, insurance, and sales, and they all failed. This was the one that worked, and six years later I've never had to go back to a full-time job.

But my first two years were a struggle. I couldn't land high-paying clients, get them to keep coming back, get referrals, or stay consistent with my marketing, and I was doing it all alone. I had been in personal development since I was 19, including five years with an international personal development and seminar company. It changed me, but it didn't build my massage business. What did was working 1:1 with a business coach, starting in 2022. Between cash and massage trades, I invested over $45,000 over four years to learn what I'm teaching in this program. Within three years, my months grew from about $2k to $8k.

In total, I've done over 1,700 appointments since starting my practice, built up to 30–40 active clients a month, and earned over $200,000 in my massage business. I've also learned from two massage therapist mentors who each built six-figure practices, so I know this works.

I created this program so you don't have to figure it out alone like I did. You'll have me, a room full of therapists building alongside you, and an accountability partner. The biggest thing in the way usually isn't talent or the market. It's the stories, habits, and limiting beliefs we carry into our own business, and those are much easier to move past with people beside you.

Ryan Foronda
Ryan seated at the front of a group of smiling retreat participants under a bamboo pavilion
03 ——

Pause here and write these down

01What would a full schedule of clients you love actually feel like?
02What would you charge if you weren't afraid of the answer?
03What would your week look like if your practice fit your life, instead of the other way around?
04What could you do with the time and freedom a thriving practice gives you?
05What would it mean to have people in your corner while you build it?
04 ——

Choose Your Path

You don't have to pick before you join

You'll shape your path in the first two weeks.

Ryan's hands giving a back massage in a brick-walled treatment room
Work for a spa
Stay on a team, rebook your regulars, and grow your income without leaving the spa.
Ryan smiling, sitting on a painted street
Build your own practice
Create your clients, your brand, and your schedule from scratch.
Ryan holding his knees, seated on a woven rug in a brick-walled studio
Do both
Keep the spa job and build your private practice on the side, until you're ready to choose.
05 ——

The 12-Week Journey

Live on Mondays, 6:00–7:30pm

Nov 16 through Feb 15, with a two-week holiday break (Dec 21 & 28) for practice.

Weeks 1–2
Foundations & Planning
Your path, your why and vision, your massage biz blueprint, and your systems: your own personalized CRM, client calendar and forecasting system, and client tracker (your book of business).
Weeks 3–5
In-Session Conversations
Client care, opening questions that set up return visits, the subtle shifts that turn a first-timer into a regular, and asking for referrals and reviews without it feeling salesy. You practice live.
Weeks 6–8
Marketing & Your Materials
Branding, website basics, social media, and where to actually find clients. You build your own marketing kit: a shot list for professional photos of you at work, social media video ideas, a system for collecting Google reviews, and branding for your events.
Weeks 9–10
Sales
Packages, memberships, and pricing with confidence, plus practice pitches and follow-ups.
Weeks 11–12
Integration
Your 90-day plan and the lifestyle you're building this practice for.
06 ——

What You Get

Everything inside the program
12 live group sessions
Every Monday, 90 minutes each.
A mastermind room
Massage therapists building alongside you, to practice with and cheer you on.
An accountability partner
Keeps you moving between sessions.
Your business systems
Set up and working: your own personalized CRM for your practice, client calendar and forecasting system, and client tracker (your book of business).
Your own marketing kit
A shot list for professional photos of you at work, video ideas for social media, a Google review system, and event branding like business cards, banners, and sign-up sheets.
Tips and tricks of the trade
Ways to elevate your clients' experience, plus a simple, low-cost shopping list to make every session feel more premium.
Optional 1:1 coaching with Ryan
Monthly, Twice a Month, or Weekly.
Recordings of every session
So you can catch up on anything you miss.
07 ——
The Guarantee

Double your investment, or your money back.

Earn at least $600 in new massage revenue by the end of the program. If you haven't, we work 1:1 for a month to get you there, and if you're still short after that, I'll refund your full $300.

To qualify, you
Do everything I ask of you in the program
Attend all 12 sessions (watching the replay and doing the assignment counts)
Complete the assignments
Share your revenue numbers through the program metrics
Work 1:1 with me for a month after the program ends
08 ——

Price & How to Join

Cohort 1
$300
for the full 12 weeks. That's about $100 a month.
$150 deposit holds your spot. The remaining $150 is due Nov 16. Or pay $300 in full.
Refer a friend, take $50 off. Six referrals makes your spot free.
Registration closes Nov 15.
Book a call with Ryan
09 ——

Good Questions

Before you decide
I'm still in massage school, or just finished. Is this for me?

Yes. You can build your skills in running a massage practice whether you're still in school or already certified. Learn the business side now, so you're ready to take clients as soon as your certification and local rules allow.

I work at a spa. Is this for me?

Yes. One of the three paths is growing within a spa, and another is building a private practice on the side while you keep your job.

I'm already in practice but making under $5k. Is this for me?

Yes. That's who this is built for, new grads and early-practice therapists who want to grow fast.

How much time does it take?

One 90-minute live session a week, plus your weekly assignments and practice with your accountability partner.

What makes this a group coaching mastermind?

Ryan leads and coaches you through the program every week, and you do it alongside a group of other massage therapists. You learn from Ryan, practice together, and share wins and ideas, so you're never building alone.

How is this different from other coaching programs or masterminds?

Most coaching programs are one person talking, and most masterminds are peers coaching each other. Here, Ryan leads and coaches you through a clear plan, and you do it alongside other massage therapists. It's built just for massage therapists, you practice live, and you leave with your own CRM, calendar, marketing materials, and 90-day plan. It also comes with a guarantee: double your investment, or your money back.

What if I miss a session?

Every session is recorded, and replays are available. Watching the replay and doing the assignment counts as attending.

What if I hate selling?

So did a lot of us. You'll learn conversations, not pitches, and practice them with the group until they feel natural.

How does the guarantee work?

Do the work, attend every session, and share your numbers. If you haven't earned at least $600 in new massage revenue by the end, we work 1:1 for a month, and if you're still short, you get your full $300 back.

Ryan smiling in a brown hat and patterned kimono

You don't have to figure this out alone.

Build a massage practice you love, with a room full of therapists beside you.

Book a call with Ryan
Registration closes Nov 15

Results vary and depend on effort. The numbers shared here reflect Ryan's own practice.